Philippine National Bank (PSE: PNB) was recognized by the Public Relations Society of the Philippines (PRSP) with three Silver Anvils during the 54th Anvil Awards’ Gabi ng Parangal held at the Mariott Hotel Grand Ballroom on January 30. PNB won for its Customer Appreciation Events 2018 under the PR Tools category for Exhibit and Special Event. The winning entry was awarded for successfully rolling out a series of customer-oriented events held in three key cities in the Philippines.
Meanwhile, the bank’s affiliate, Allianz PNB Life, won two Silver Anvils: for its Annual Report under the PR Tools category for Publications and for its ‘Dare to be Fit’ program under the category for Programs Directed at Specific Stakeholders. The company’s award-winning entries effectively communicated its key message through admirable initiatives aimed at serving target customers and stakeholders.
Considered as the “Oscars” of public relations, the Anvil Awards recognizes PR tools and programs that reflect exemplary professional skill, creativity, resourcefulness and sensitive awareness of the target audience. PNB has received the prestigious Anvil Awards for the past four years.